Resume

The responsibilities of the role include collaborating with clients for strategic growth, managing key vendor relations, authoring thought leadership pieces and case studies, delivering periodic updates on workstream quality, and providing timely actionable feedback to executives.

Manage a team of 10 direct reports

Client development in terms of strategy, maturity, innovation via Gen AI solutions taylored to their needs, accross clients such Deutsche Bank, IKEA, AirBnb Giropay, BBL, DynMedia, VW, TUI, IKEA...
New business Acquisition strategy
Develop thought leadership pieces & case studies throughout the course of the year
Deliver quarterly, semi-annual, or annual updates on work quality as it relates to owned workstreams
Provide timely and actionable feedback to C-Suite level

Strategic and operational development of SEO and SEA for Partners Services across all Europe
• Leading a dedicated team via DEPT to execute the initiatives on Paid Search, Display, Paid Social and Lead Generation.(2 paid Search Specialist, 2 Paid Social Specialist and 1 Data Engineer)
• Develop project management plans for new channel expansions, 

• Project Leader for Paid Social & Programmatic• Develop project management plans for new channel expansions, account management, account structure, brand management, and budget forecasting.
• Preparation and monitoring of Google Adwords, DV360, Bing and Facebook Ads (DPA) campaigns, ad groups and associated keywords
• Analysis and optimization of the individual campaigns and keywords related to click-through-rate, Quality Score, CPC, sales and cost-to-sales ration

In this role, I have managed a full digital transformation of an offline driven business. Managing from scratch all aspects of the end-to-end project life cycle, including SEO and PPC, strategic analysis, planning, delivery, testing and user support in a portfolio of complex initiatives. I provide supervision and supervision of the workflow for the project team.